Business Notes: Just launched the website of my holding company

This is the website for my holding company, Kagem Tibaijuka & Co.

It was finished this week, and I have also been tweeting and posting links on the Twitter & Facebook pages that I set up for the website.

Here is a screenshot of what the website looks like:

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Business Notes: The types of marketing clients that I have right now

A snapshot into my business

Here are some of the markets I work with:

  • Car company (one of my first clients & a repeat customer for now)
  • Retailer (another important repeat customer)
  • A cash loan company (repeat customer)
  • Cash loan broker

2 of those clients were found through cold campaigns and 1 was found through a referral. Continue reading

Business Notes: Separation Anxiety

I handed in a proposal to a prospect yesterday – they are in the loan industry, an industry which I have one current client. I like creating marketing campaigns for business clients in the loan industry – and I know that specialising is the way to go, but I can’t help but feel such separation anxiety when it comes to actually getting down to it and specialising because I get so distracted by other niches such as fashion wholesale, beauty, & the baby product industry, but I know it’s very important to specialise.

Is it important to put separation anxiety aside when specialising?

Business look inspiration of the day: King Beyoncé with her royal blue Lorraine Schwartz ring

The Queen got a 41 gun military gun salute in Hyde Park this week to mark 60 years sitting on the gilded UK throne.

I think King Bey would enjoy a military gun salute her damn self! She’s back after giving birth! I love this royal blue ring (sapphire maybe?) that she is wearing.

Would it be appropriate to wear to a business meeting or work or is it too gaudy? I love it!

Business Notes: How a typical day starts for me

Above is a picture of the view from the office where I am currently working.This is the view that I can see where I work. I should give some background, my cousin helped me get this office space temporarily as he is a consultant at an office, and I help him out every now and then but I focus on my work 95% of the time in this office.

How a typical day is for me

8am-9am: Get into the office – check emails and plan the day out.

9am – 12noon: Do remaining work that is outstanding such as copywriting articles, features, writing blog articles for clients

2pm onwards: Sending email enquiries to potential clients, conducting lead generation such as researching what companies to contact and prospecting for new clients by using email. I want to use more phone based work as well.

6pm-7pm: Wrap up the day, write to my consultant who conducts some work for me, send work to clients.

How is a typical day for you?

I want to spend more time prospecting and more time in the morning doing work.