Filed under Business Notes

Are you getting paid on time? What 1 million record sales, Mr Bangladesh & Lil Wayne have in common [VIDEO]

[Watch the video below]

Superproducer Bangladesh*, who produced Beyoncé’s Diva and Video Phone, had issues getting his invoice and royalties from work for Lil Wayne paid on time. Cash Money apparently did not pay on time for the hit song, ‘A Mili’.

One of the biggest themes in business is getting paid on fucking time! In this interview with Grantland.com, Bangladesh says:

A closed mouth don’t get fed. I was just standing up for what I believed in, verbalizing my issues, and they got heard. We got past that. It was cool. I think after ‘A Milli’ did what it did, he understood.

It’s crazy to think that for a massive hit song like A Mili, he did not get paid until much later on. I had an invoice paid late this year by about 6 weeks from a regular client and that’s because their business structure had changed, and they normally paid on time.

It just makes me realise that regardless of what you are doing in business, everyone has to get paid on time and equally. People just have to get paid. I am really surprised that Cash Money were late paying producers on time considering how Birdman and Wayne are swimming in cash! And this is coming from someone who has Cash Money songs on my MP3 player.

People have to get paid on time for their work!

I paid my consultant today for work which she delivered to me today, and I already passed it onto the client. I’m not going to spend her cut of the cheque on myself without paying her first. Once’s she’s paid, then I can do me.

What do you think?

* – P/S – He is gorgeous! I was getting distracted watching the video him talking about late payment. He cute!

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Business Notes: My make-up look for a day of prospecting and general work

Blogs like the yummy 411 inspire me to get my beauty look sorted and it is so important I think when trying to make a good impression on clients if you are meeting them for face to face sales. I did this look a few days ago before I started the work day.

Is looking good important to you when you are at work?

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Business Notes: Why all black business people should know about Sean ”Diddy” Combs [VIDEO]

[Click to watch the video below of Diddy being interviewed]

I really rate Diddy so much because of his sheer focus. Whether you like him or not, he is so focused.

What do you think of him?

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Business Notes: Adventures of starting a marketing agency

Nuts & Bolts

Today is a deadline day and my marketing consultant should be filing some work that one of our clients is waiting to receive. At the moment, the set-up is almost agency like in that I source the work and do all of the business development and my marketing consultant executes the bulk of the work, and I also do some work for some clients.

Naturally, I want more.

At the moment, my consultant and I work as a team on any work that I get for the both of us, but I want to create a total agency environment. This is going to be difficult considering that I do have to sort out my overdraft but I am so passionate about starting my marketing agency.

Once the website has launched, I will be able to reveal more details about the inside of my agency dreams, but at least for now I’ve registered the domain name and this agency will deal with financial marketing. One of my biggest passions is also fashion and ideally I would love to incorporate it into another mini boutique agency one day but we will see.

At the moment, I have one financial client, the cash loan lender, and I hope to build on my work with them to deliver more work for other financial clients. The adventures of starting my marketing agency have begun!

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Business Notes: The types of marketing clients that I have right now

A snapshot into my business

Here are some of the markets I work with:

  • Car company (one of my first clients & a repeat customer for now)
  • Retailer (another important repeat customer)
  • A cash loan company (repeat customer)
  • Cash loan broker

2 of those clients were found through cold campaigns and 1 was found through a referral. Continue reading

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The ups and downs of looking for new business

Looking for new clients, whether that means getting on the phone or creating direct mail enquiries, is one of the most brutal and tough aspects of doing sales & marketing work because it is a constant grind.

Reflecting on this past week, I did not do as much prospecting as last week, which saw me do dozens of prospecting emails and asking if I can send proposals, and this has to do with the fact I took 2 days off to go to Zanzibar for a mini break with my friend.

I think one of the biggest themes of looking for new business is wondering how I can convert them into buyers who will buy now, not next year or in 1 year from now.

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The concept of ”tanning”: Is Steve Stoute selling out black people for money?

I’ve been undercover for a few days, as I took a few days off for a mini-break in Zanzibar. While doing some business reading, I came across this article by Forbes about ”tanning’, a concept that Steve Stoute, an American advertising executive, came up with for his book.

Stoute tells Forbes that ‘tanning’ is:

Stoute defines tanning as “a mentality that no longer determines your ethnicity, no longer determines what drives you spiritually or culturally, [that] comes from the shared values of other people.”

He sees the current generation of 18-24 year-olds as more or less color-blind, and any efforts by marketers to target specific ethnicities as generally useless and shortsighted.

Wow, I did not know targeting a specific ethnicity was useless and shortsighted? WTF is going at the moment with some black business executives talking bollocks like this? First the Carol’s Daughter mess of polyethnicity and now this? I realise Stoute is also included with Carol’s Daughter which explains this mess.

Time to ask some tough questions – and I hope some of you will enlighten me because I am totally confused.

Why are some African-American business heads selling themselves out? This does not show a good example to other black business executives across the world, such as myself. I live in Tanzania, when I read articles such as this, I am starting to think that the African-American business fabric is disintegrated.

What the hell is going on??

 

I need to save up for a full-time assistant

It’s Saturday evening, and I am in the office doing a mish-mash of thinking, writing down my personal expenses and listening to the Dream.

Once I sort my pressing financial committments such as sorting my overdraft and moving out, I am going to look for a full-time assistant. I have been at the office a lot this week and now it’s Saturday night and I am still here. Not that I am sending myself flowers – I know there are people who work 7 days a week and do not stop. I found it hard to motivate myself today even though I have some copywriting to do. Continue reading

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Business Notes: Separation Anxiety

I handed in a proposal to a prospect yesterday – they are in the loan industry, an industry which I have one current client. I like creating marketing campaigns for business clients in the loan industry – and I know that specialising is the way to go, but I can’t help but feel such separation anxiety when it comes to actually getting down to it and specialising because I get so distracted by other niches such as fashion wholesale, beauty, & the baby product industry, but I know it’s very important to specialise.

Is it important to put separation anxiety aside when specialising?

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Business Notes: 1960s office inspiration

Just putting the finishing touches on a proposal but I have taken a little break and found great visual inspiration for offices. One day, one day. Below is the office of the design head at General Motors, the American car company based in Detroit, a city in the US.

{Image Source}

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